Wondering how to upload high-quality videos to Instagram?

If you aren't, then perhaps y'all should be.

After all, high-quality videos are one of the easiest ways to make sure that your Instagram profile stands out in 2020. While attractive and stunning images are splendid for your Instagram entrada, videos take begun to gain more and more attention over the last year or 2. This is specially true ever since tools like IGTV came onto the scene.

Video posts on Instagram are excellent for both your brand sensation and your marketing campaigns.

The simply trouble?

Instagram only loves crushing your video files down to practically nothing.

So, how do y'all maintain the quality that you want to share?

Why Uploading HD Videos to Instagram is So Tough

Whenever you upload a video to Instagram, that content gets squashed and compressed to it'south smallest possible size.

Instagram compresses your content because information technology's currently hosting the cloth of over 1 billion users.

Can you lot imagine how much it would cost to manage a information center that holds onto HD videos from more than a billion people?

To save on storage space and bandwidth, Instagram implements compression right into their uploading process. This ways that in that location's absolutely no way to avoid having your images and videos compressed altogether.

All the same, y'all can reduce the loss of quality.

Following a few careful steps when it comes to choosing how yous're going to shoot and export your video into Instagram tin brand a massive divergence to your content quality.

Why Do You Need High-Quality Videos on Instagram?

So, if everyone on Instagram gets their content compressed, why worry about maintaining your HD images anyway? Surely, your slightly lackluster content won't stand out among an body of water of compressed videos?

While it's truthful that your video quality probably won't exist worse than anyone else'south – information technology won't be ameliorate either. That basically ways that you tin can't rely on your content to capture the eye of your customers, or make you stand up out over your competition.

Along with other techniques, like figuring out the best fourth dimension to upload content to Instagram, learning how to upload high-quality videos to Instagram tin really make your brand or profile stand out online. If you're looking to gain followers and fans fast, so this could be the all-time style to ensure that you can practise just that. High-quality videos make you wait professional person and assist y'all to requite you some unique and engaging content to inspire your customers with. For instance, Buzzfeed is constantly uploading high-definition videos to its @BuzzFeedTasty account to make the profile shine:

You don't need to be running a food blog to do good from loftier-quality videos either. Video content is an fantabulous way to transform your contour if you're in style, fitness, travel, and a range of other niches too.

A loftier-quality video also ensures that your followers can see all the details of whatever you want to mail nigh. Rather than forcing your customers to squint at their screen to see the latest dress design you lot've uploaded; you can give them that video advertizement in full HD glory.

So, how exercise you featherbed the Instagram compression issue?

How to Upload HD Videos to Instagram

Equally we mentioned above, there's no way as of notwithstanding to upload a 4K video or HD content to Instagram without facing any compression. Nonetheless, if you lot tin can design your video professionally, compress it yourself, and cull a lossless transfer option, y'all tin can reduce your run a risk of problematic videos.

Here are the steps you lot'll need to follow to upload your high-quality videos to Instagram.

Step one: Be Properly Prepared

The first step in learning how to upload loftier-quality videos to Instagram is knowing where your content is going. Information technology's much easier to set your video for success than to try and set something later the damage has already been done.

Offset by making certain that yous know where your video is going to end up. At that place are multiple destinations for video on Instagram today – not just the standard news feed. For instance, you can upload your video to your feed like a regular mail service, and you'll be limited to 60 seconds of content, in a format ranging from 600p to 4K. The requirements are similar when you're uploading video to Instagram Stories too.

Alternatively, you might consider IGTV. This is the new extended video platform from IGTV, which allows companies to mail much longer content on their profiles. For IGTV, you need your video to be at to the lowest degree 720p in size and in MP4 format. You tin find the full requirements for IGTV uploads on the Instagram site. Instagram video ads also take very different specs when it comes to making certain that your videos expect corking for advertising purposes.

Sometimes, you might fifty-fifty be using video in the live streaming capacity offered by Instagram. Agreement exactly where you're going to exist using your video means that you lot can bank check that your file meets the requirements allowed past Instagram.

If you tin compress your content yourself, rather than allowing Instagram to do it for y'all, then you can reduce the loss of quality that your videos are exposed to.

Step ii: Shoot your Videos in 4K

Once you know what the video requirements and allowances are for your chosen Instagram format, make a note of them. You'll demand to come back to that information subsequently. However, when it comes to actually shooting your video, make sure that you capture all of your content in 4K.

Obviously, the 4K threescore-frames-per-second digital video format is going to take you mode outside of the maximum file size allowed by Instagram. However, you'll exist able to do your own formatting and processing before you lot upload your content later.

If possible, don't shoot your video on your smartphone. As convenient every bit it is, you lot're non going to get the kind of quality you need. Instead, shoot the content on a professional video camera and move it to your figurer. Yous tin can then upload your video to Instagram using ane of the various work-around options available for PC or Mac users.

Remember, when you're setting upwardly your movie, keep a few video compression quirks and requirements in listen. For example, compression tends to be most detrimental to videos that are filmed without a lot of light. If you lot have a lot of shadow in your content, then you'll notice that the night colors are generally muddier in a compressed file. Attempt to avoid this trouble by bringing plenty of lighting into your content. Additionally, stick to light-colored backgrounds.

Step 3: Edit Your Own Content

Once yous take your Instagram video on your PC, the adjacent step in learning how to upload high-quality videos to Instagram is knowing how to edit for quality. The proficient news for those who aren't used to working with video material is that in that location are a lot of like shooting fish in a barrel-to-utilize editing options out there. For instance:

  • FFMpeg: This is a command-line utility tool often used by professionals. You lot'll often find the same applied science in a lot of other video editing apps. Learning how to apply the tool means that you'll be able to put together a list of actions to be applied to your video. Once you confirm your script, the app will become through your content and apply the right actions. It takes a while to figure this tool out, merely the app is open up source and free to use.
  • Lightworks : A piddling less complicated, but still designed for professionals, Lightworks is a service with a free and a premium version. Once over again, this is something of a complex tool. However, it might be worth getting to know how to use information technology if you utilize a lot of high-quality video for your Instagram campaign.
  • Adobe Premier: Probably the all-time place to commencement for anyone using Instagram video for the first fourth dimension, Adobe Premier is part of the Artistic Deject. Still regarded to be the number i video editing app by a lot of people, Adobe Premier is a cheap but useful editing tool. You can use it to advisedly compress and enhance your video in a range of means before it'due south set for Instagram.

Step iv: Comport a Lossless Transfer

Here's an area where a lot of people make mistakes when learning how to upload loftier-quality videos to Instagram. They go through all the piece of work to create an amazing 4K source video, then ruin information technology all at the end.

The chances are that yous're going to need to transfer a video from your PC to your telephone library to upload it. Or you're going to need to use some form of automatic posting tool, similar Later. Ensure that you don't run the risk of dissentious your file quality by using the right tools. If you're a Mac user and you have an iOS device, y'all tin employ Airdrop.

If y'all're uploading from a Mac to an Android device, you lot're going to demand a file storage tool like Dropbox. Alternatively, if you're trying to maintain the quality on a Windows computer, yous'll demand to use a USB cablevision, drive, or a tertiary-party app.

The VLC player is one of the easiest tools to employ for Lossless transfer on Windows. Information technology's especially useful for moving files without having to worry near losing footage quality because of a higher-than-usual size. You'll demand to download VLC on both your computer and your phone to use this application. Open up VLC, and then cull the sharing pick via Wi-Fi to go started.

From there, become your IP address for your phone or tablet, and link it to your estimator IP address.

There are also several alternative third-party tools that you tin employ for lossless transfer. You lot can check out your options and put a number of them to the exam before settling for one. Whatever you lot do, just don't use an app that introduces compression.

Step 5: Uploading Your Video

Once you've successfully transferred your video to wherever it needs to be, the next pace is uncomplicated enough. All you need to practice is upload your content to your Instagram profile. The chances are that you already know how to exercise this. However, only in example:

  • Log into your Instagram account using your concern profile details
  • Click on the "+" push button to add a new piece of content
  • Choose the video that yous've edited and compressed yourself from your library
  • Add a caption to capture the attention of your target audience
  • Submit your video

Recollect, you can't stop Instagram from compressing your video further if it thinks that the file size is likewise large for the Instagram information centers. However, y'all can double-check what the damage to your content looks like. Click on your content and spotter it back to run into if there are whatever bug.

If the quality has dropped too significantly, you may demand to go back to your editing tool and compress your own file a little further. You could likewise reduce the size of the video by cutting out any unnecessary content.

Don't Compromise on Quality

These days, almost Instagram followers won't expect all the videos that they run into on Instagram to exist HD or 4K in quality. The rising popularity of Instagram Stories and Live Videos hateful that your customers generally expect to see the occasional raw video file on your profile.

However, if you can deliver some loftier-quality or Hard disk drive videos to your consumers too, then yous could see some amazing results from your content. As people become more than and more addicted to video on Instagram, loftier-quality content could be an amazing way for your brand to stand out from the crowd.

If y'all're looking for other ways to make your profile shine in 2020, make certain that you accomplish out to SocialFollow.co. We'll help you to create an amazing Instagram image that volition heave your brand this year.